The Covid-19 pandemic has changed the way we live, work and play for the foreseeable future, perhaps permanently.
The crisis has highlighted the importance of honest, trustworthy communications to make sure crucial messages are simplified, understood and actioned.
Good, effective communications during the Covid-19 crisis is not just the responsibility of the government leading the response to the crisis but to every organisation interacting with people and other businesses.
Lessons that we can apply to our day-to-day activities include:-
- Regular updates
- Simple key messages
- Use of multiple media platforms
As an experienced writer and PR, I create and distribute content for SME businesses owners and agencies in the North East, North West, Northumberland, the Scottish Borders and Edinburgh.
Previously based in Manchester, I have worked with business owners grow profitable, attractive investment propositions; helped build better blue chip brands and given dynamic entrepreneurs the confidence to believe in the power of words, content and PR.
My philosophy is simple: be busy, be relevant.
I produce and publish press releases, news stories, websites, blogs, articles and features, ghosted columns, email and print newsletters and magazines, social media posts, brochures and books and leaflets. I also advise on PR and communication strategy, planning & development.
If you want to discuss your communication needs, call 07850 933350 or email.