Our starting point, a 60-minute zoom call to chat about your online presence, where you are now and where you want to be in the future. Simply download and complete a questionnaire in advance.
Our chat will cover all the points outlined below.
How can you used a website to instils confidence and influence with a dual-purpose shop window AND ‘live’ online ‘broadcaster’?
Where do you wan to hang out on social media platforms where does your online audience gathers and chat?
Do you wan to drive online traffic by communicating directly to the mobile and desktop devices of your target audience?
How do you currently produce core content and repurpose and reuse across different distribution channels including traditional media?
Good content takes time and resources. How much do you plan in advance with an ‘editorial calendar’?
CALLS TO ACTION.
Be accessible online. Encourage people to engage with you. What are you call to actions?
Manage and grow GDPR-compliant audiences by using a central database. Do you have one?
Do you understand your audience and how do you plan content to reach out to them?
What analytics measures do you use?
Actively driving online traffic with relevant engaging content. Do you have a strategy?
Your online footprint influences how you are perceived, either intentionally or by default. How do you measure this?
COSTS & RESOURCES.
What is your budget? How much time and resources can you commit?